Give Your Marketing Communications a Human Touch

With Scott Bedford's Whimsical Low-Tech Illustrations

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About Hand Drawn Tech

Hand Drawn Tech illustrations are an engaging and authtentic way to explain, demonstrate or market your products and services to your customers and clients. They have been proven to win hearts, minds and new business wherever they are used.

AI computer with brain analysing social data to predict trends

Don’t Miss Out on the Latest Trend

For a long time flat, vector style illustrations have ruled the roost, but consumers are tiring of this impersonal aesthetic. This quote from the Graphic Artists Guild explains why illustration styles, particularly hand drawn styles, are now so relevant.

As a reaction to the impersonal look of digital illustrations, recently there has been a renewed interest and demand for traditional techniques... originally led by boutique brands... it has now caught on with the big brands...

- Graphic Artists Guild Handbook 16th Edition

Why They Are So Effective

Hand Drawn Tech illustrations are an extremely powerful communications tool, here's 9 reasons why:

No. 1: They Are Seductive

Hand Drawn Tech illustrations, with their low-tech charm, are disarmingly persuasive.

Cyber terrorist stealing data from a highly secure data silo

No. 2: They Are Authentic

Hand Drawn Tech illustrations are drawn by hand, so are not perfect, and scream authenticity.

Human assisted robot delivers online food order by lifting off roof

No. 3: They Are Versatile

Hand Drawn Tech illustrations can bring-to-life almost any idea or concept, however abstract.

Tough-nut cracking machine with computerised hydraulic hammer

No. 4: They Are Descriptive

Hand Drawn Tech illustrations, with their use of familiar low-tech objects, are easy to understand.

Competing businesses (in the form of boxing robots) fight it out

No. 5: They Are Unique

Hand Drawn Tech illustrations are bespoke, and ensure you stand apart from the competition.

Four smart homes connected to a floating cloud server by pipes

No. 6: They Are Dynamic

Hand Drawn Tech illustrations incorporate mechanical elements that can be easily animated.

No. 7: They Are Evergreen

Hand Drawn Tech illustrations are not slavish to current trends and will remain fresh indefinitely.

Eyeball connected to a computer analyses marketing communications

No. 8: They Are Customisable

Hand Drawn Tech illustrations work with almost any brand colour, even pink!

Person wearing a jet pack assembles pipes using robotic tools

No. 9: They Are Proven

Hand Drawn Tech illustrations have been successfully used to market products and win business.

Conflict resolution meeting between a women, man and mediator

Where They Can Be Used

Here’s a few places where inventive illustrations can make a difference:

Traditional advertising and marketing

Social media posts and online content

Branding, corporate identity and packaging

Company/product origin stories and visions

Developing and enhancing company culture

Proposals, pitches and presentations

Events, trade shows and experiential

How To Get Them

TWO SIMPLE OPTIONS

Licensing & Commissioning

To use one of my illustrations, you can either licence an existing illustration, or commission a totally new illustration. To get a quote, or to discuss a project, please use the chat feature to get in touch.

Book a Free Consultation

For impartial advice on how to maximise your brand, marketing or content using my illustrations book a meeting. I'd love to help, and no, you won't be wasting my time.

You'll also find me at the following places.

Make Fun Creating

Webby Award Winning craft blog

Creative Market

Awesome templates and fonts

Dribble

Snapshots of latest illustrations

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